Importance of Data Analysis on Achieving the Organizational Goals during The Short Term Strategic Plan: Case of Service Quality and Students’ Satisfaction Level at Ishik University
DOI:
https://doi.org/10.23918/ijsses.v3i3p110Keywords:
Data Analysis, Strategic Plan, Student Satisfaction, Education Management, Quality Management, Organizational GoalsAbstract
Goal determination plays an important role at any organization in order to draw a route and follow. An organization can achieve the organizational objectives by that way. This empirical research was performed at the new Sulaimani campus of Ishik University. At Ishik University new campus in Sulaimani, the management determined the target satisfaction level of the students as 70% from different aspects such as student affairs, accounting, academic departments, dean of students, and cafeteria. The parameters of evaluation were based on the SERVPERF questionnaire of Parasaraman, et. al., 1985. Originality of this research, each unit and department that interacts with the students has been evaluated from the students’ satisfaction point of view. Focusing and tracking the satisfaction based on these parameters, comparing the first and second semester results, the goals were achieved significantly.
References
Acar, E. (2007). Yarı Resmi Bir Örgütte Stratejik Planlama Uygulaması: Aydın Ticaret Odası Örneği. Yüksek Lisans Tezi, Adnan Menderes Üniversitesi, Sosyal Bilimler Enstitüsü, Aydın
Aktan, C. C. (2008). Stratejik yönetim ve stratejik planlama. Çimento İşveren Dergisi, 22(4), 4-21.
Al Ghamdi, S. M. (2005). The use of strategic planning tools and techniques in Saudi Arabia: An empirical study. International Journal of Management, 22(3), 376.
Bayraktar, B. B., & Yıldız, A. K. (2007). Kurumsal bilginin stratejik planlama sürecinde kullanılması: Bir ilçe belediyesi örneği. Bilgi Dünyası, 8(2), 280-296.
Demir, A., Talaat, K., & Aydinli, C. (2015). The Relations among Dimensions of Service Quality, Satisfaction, Loyalty, and Willingness to pay more: Case of GSM Operators Service at Northern-Iraq. International Journal of Academic Research in Accounting, Finance and Management Sciences, 5(4), 146-154.
DPT, T. B. (2003). Kamu Kuruluşları İçin Stratejik Planlama Klavuzu.
Goodstein, L. D., Nolan, T. M., & Pfeiffer, J. W. (1993). Applied Strategic Planning: How to Develop a Plan That Really Works. McGraw Hill Professional.
Gözlükaya, T. (2007). Yerel Yönetimler ve Stratejik Planlama: Modeller ve Uygulama Örnekleri,„Yüksek Lisans Tezi, Pamukkale Üniversitesi, Sosyal Bilimler Enstitüsü, Denizli.
Gurel, T. (2008) Kurumsal Stratejik Planlama, Bölgesel Çevre Merkezi – REC Türkiye, Ankara.
Gürer, H. (2006). Stratejik Planlamanin Temelleri Ve Türk Kamu Yönetiminde Uygulanmasina Yönelik Öneriler. 125 Yüksek Denetim Dünyasindan Haberler, 91.
Kevser, M. (2007). Stratejik Planlama ve KOBİ‟lerdeki Uygulamalar Üzerine Bir Araştırma. Yüksek Lisans Tezi, Dokuz Eylül Üniversitesi, Sosyal Bilimler Enstitüsü, İzmir.
Küçüksüleymanoğlu, R. (2008). Stratejik planlama süreci. Kastamonu Eğitim Dergisi, 16(2), 403-412.
Kiliç, M., & Erkan, V. (2006). Stratejik Planlama ve Dengeli Performans Yönetimi Kriterleri Bir Arada Olabilir mi?. Ticaret ve Turizm Eğitim Fakültesi Dergisi, 2.
Öztop, S. (2007). Stratejik planlamanın belediyelerde uygulanması. Kocaeli Üniversitesi, Sosyal Bilimler Enstitüsü, Siyaset Bilimi ve Kamu Yönetimi Anabilim Dalı, Yayımlanmış Yüksek Lisans Tezi.
Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). Servqual: A multiple-item scale for measuring consumer perc. Journal of retailing, 64(1), 12.
Ülgen, H. ve Mirza, S.K. (2004) İşletmelerde Stratejik Yönetim, Literatür Yayıncılık, İstanbul. Wells, D. L. (1998). Strategic Management for Senior Leaders: A Handbook for Implementation. Department of the Navy, Total Quality Leadership Office.
Wilson, I. (1998). Strategic planning for the millennium: Resolving the dilemma. Long Range Planning, 31(4), 507-513.
Downloads
Published
Issue
Section
License
Copyright (c) 2024 International Journal of Social Sciences & Educational StudiesInternational Journal of Social Sciences & Educational Studies applies the
Creative Commons Attribution-NonCommercial 2.0 Generic Licence (CC BY-NC 2.0)